IELTS Writing Task 2 Essay

lethanhhang

Aug. 22, 2023

IELTS Writing Task 2 Essay

Large businesses have big budgets for marketing and promotion. As a result, people gravitate towards buying their products. What problems does this cause? What could be done to encourage people to buy local products?

Large businesses, with their substantial marketing and promotion budgets, naturally attract consumers towards their products. The essay will first indicate that the major issues brought on by this phenomena are the reduction of innovation and the negative impact on local economies, and it will then make the case that the best solutions to motivate people to opt for local products are raising awareness and increasing the visibility of them.

The market dominance of large businesses, driven by substantial marketing budgets, can result in several adverse outcomes. Firstly, it can stifle innovation. Large companies, observing the impact of considerable marketing investments, may prioritize them over research and development. Additionally, their dominance can diminish competitive pressures, reducing motivation for product enhancement and development. These factors hinder the industry from evolving and introducing fresh ideas and goods. Secondly, this trend can also negatively impact local economies. Smaller local businesses play a vital role in their community’s economy by sourcing products and services locally, employing local residents, and reinvesting their profits back into the community. Unfortunately, challenges in competing with larger corporations can force them to downsize or shut down, disrupting this vital economic circulation. Local economies and well-being suffer as a result.

Implementing strategies to raise awareness and increase the visibility of local products can effectively boost their sales. Consumers are more likely to buy local products if they understand the benefits of such an action, including supporting the local economy, preserving local culture and traditions, and reducing carbon footprint. These benefits can be shown through marketing campaigns, social media, local events, and collaborations with community organizations. Additionally, organizing regular local markets, fairs, and events where local products can be showcased to consumers can boost their visibility and sales. This approach have proven effective in many Asian countries, where vibrant daily local markets, bustling fairs and unique events have helped local products thrive in the face of competition from foreign major chains.

In conclusion, the dominance of products from large businesses, driven by their substantial marketing and promotion budgets, can hinder industry innovation and harm local economies. However, the sales of local products can be increased though raise awareness about the advantages of their purchases and showcase them through frequent local markets, fairs, and events.

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IELTS Writing Task 2 Essay

Large businesses have big budgets for marketing and promotion.

As a result, people gravitate towards buying their products.

What problems does this cause?

What could be done to encourage people to buy local products?

Large businesses, with their substantial marketing and promotion budgets, naturally attract consumers towards their products.

Theis essay will first indicate that the major issues brought on by this phenomena are the reduction of innovation and the negative impact on local economies, and it will then make the case that the best solutions to motivate people to opt for local products are raising awareness and increasing the visibility of them.

The market dominance of large businesses, driven by substantial marketing budgets, can result in several adverse outcomes.

Large companies, observing the impact of considerable marketing investments, may prioritize them over research and development.

Additionally, their dominance can diminish competitive pressures, reducing motivation for product enhancement and development.

These factors hinder the industry from evolving and introducing fresh ideas and goods.

Secondly, this trend can also negatively impact local economies.

Smaller local businesses play a vital role in their community’s economy by sourcing products and services locally, employing local residents, and reinvesting their profits back into the community.

Unfortunately, challenges in competing with larger corporations can force them to downsize or shut down, disrupting this vital economic circulation.

Local economies and well-being suffer as a result.

Implementing strategies to raise awareness and increase the visibility of local products can effectively boost their sales.

These benefits can be shown through marketing campaigns, social media, local events, and collaborations with community organizations.

Additionally, organizing regular local markets, fairs, and events where local products can be showcased to consumers can boost their visibility and sales.

This approach haves proven effective in many Asian countries, where vibrant daily local markets, bustling fairs and unique events have helped local products thrive in the face of competition from foreign major chains.

In conclusion, the dominance of products from large businesses, driven by their substantial marketing and promotion budgets, can hinder industry innovation and harm local economies.

However, the sales of local products can be increased though raise awareness about the advantages of their purchases and showcase them through frequent local markets, fairs, and events.

IELTS Writing Task 2 Essay